QR Code for Flyers & Posters
Turn your printed flyer into an interactive experience. A QR code bridges print and digital — linking readers to your website, event page, signup form, or social media with a quick scan. No typing long URLs, no searching.
Why use a QR code for flyers?
Bridge print and digital
Flyers are limited in space. A QR code links to unlimited content — full event details, video, sign-up forms, or a gallery.
Track engagement
Use a UTM-tagged URL to see how many people scanned your flyer in Google Analytics.
Save space on the design
Replace a long URL with a small, clean QR code. More room for your message and visuals.
How to create a QR code for flyers
- 1Decide what the QR code should link to — a website, event page, or sign-up form.
- 2Paste the URL into the Link field above.
- 3Customize the style to match your flyer's design.
- 4Download as SVG for print (scalable to any size) or PNG at 1024px+.
- 5Place the QR code in the bottom-right or bottom-center of your flyer with a clear call to action.
Example in practice
A yoga studio prints A5 flyers for their new beginner class and places them in nearby coffee shops. Each flyer has a QR code in the bottom corner that links to the class schedule and booking page. The studio owner adds UTM tracking to the URL and discovers that the coffee shop on Main Street drives three times more sign-ups than any other location — so she doubles the flyers there next month.
Tips
- •Always add text near the code: "Scan to learn more" or "Scan for tickets".
- •Minimum size: 2 × 2 cm for A5 flyers, 3 × 3 cm for A4 posters.
- •Use SVG format for print — it's vector and stays sharp at any scale.
- •Leave white space (quiet zone) around the QR code so scanners can detect it.
Frequently asked questions
What's the best file format for printing QR codes on flyers?
SVG is ideal for print because it's a vector format that stays perfectly sharp at any size. If your design tool doesn't support SVG, use PNG at 1024px or 2048px resolution.
How big should the QR code be on a flyer?
At least 2 × 2 cm on a small flyer (A5) and 3 × 3 cm on a standard poster (A4). For large posters viewed from a distance, scale up proportionally.
Where should I place the QR code on a flyer?
Bottom-right or bottom-center works best. Place it after your main message so readers see it as a natural next step. Always pair it with a short call to action.
Industry guide
This use case is part of our QR Codes for Personal Use guide, which covers 8 related use cases.